Abstract: Under the background of digital economy, how to efficiently orchestrate other actors’ resources in the platform to achieve value creation is the core issue for digital platform firms to cope with highly uncertain environmental challenges. However, there is a lack of in-depth research on the unique process mechanism of resource orchestration for digital platform firms. Opportunity set provides a new perspective for this paper to reveal the resource orchestration process mechanism of digital platform firms. Based on the LCOR entrepreneurship theory, digital platform firms will continue to build opportunity set in the process of orchestrating other actors’ resources in the platform, which can further guide the orchestration of resources. Moreover, the continuous interaction between opportunities and resources is conducive to the creation of value. Nevertheless, few scholars have deeply explored the relationship between resource orchestration and opportunity set of digital platform firms. Therefore, this paper uses the Rootcloud case to analyze the resource orchestration process mechanism of digital platform firms from the opportunity set perspective, based on the construction logic of "dimensions development of the core concept—description of the relationship between concepts—analysis of the relationship effect results". It is found that the resource orchestration of digital platform firms includes three dimensions: resource sharing, resource coordination and resource renewal. The interaction between resource orchestration and opportunity set based on effectuation and causation iterative logic is the deep mechanism of resource orchestration process of digital platform firms. The interaction between resource orchestration and opportunity set is beneficial to digital platform firms’ value creation. The theoretical contributions of this research are as follows: Firstly, under the digitalization context, this paper gives new meanings to resource sharing and resource coordination, then refines the new dimension of resource renewal to show the uniqueness of resource orchestration in digital platforms. Furthermore, we reveal the influence mechanism of digital platform firms’ resource orchestration process on value creation from the opportunity set perspective, enriching and expanding resource orchestration theory. Secondly, this study deeply reveals the relationship between digital platform firms’ resource orchestration and opportunity set based on the logic of effectuation and causation iteration, which lays the foundation for the construction of opportunity set theory under the digitalization context. Thirdly, by analyzing the interactive mechanism between resource orchestration and opportunity set of digital platform firms, this research emphasizes the key role of data resources and multi-actor, and reveals the dynamic matching mechanism between opportunities and resources at inter-organizational level under the digitalization context, expanding LCOR entrepreneurship theory. The conclusions of this paper provide important insights for the resource orchestration practice of digital platform firms in China. Specifically, it can help digital platform firms make full use of digital technologies and data resources for resource sharing, resource coordination and resource renewal with other actors in the platform. Moreover, our findings lead digital platform firms to think about the logic of converting platform resources into value from the perspective of opportunity set, which is conducive for them to promote the interaction between resource orchestration and opportunity set, so as to realize the creation of economic and social value.

摘要： 数字经济背景下，数字平台企业如何高效编排平台内其他主体资源以实现价值创造，是其应对高度不确定环境挑战的核心议题。然而，已有文献缺乏对数字平台企业资源编排过程机制的深入研究。文章运用探索性单案例研究方法，以树根互联为研究对象，基于“核心概念维度开发-概念之间关系刻画-关系作用结果分析”的建构逻辑，从机会集视角挖掘数字平台企业资源编排的过程机理。研究发现：数字平台企业的资源编排包括资源共享、资源协调和资源更新三个维度；基于手段导向和目标导向迭代逻辑的资源编排与机会集互动是数字平台企业资源编排过程的深层次机制；资源编排与机会集迭代互动有利于数字平台企业的价值创造。研究结论拓展了资源编排理论、LCOR创业理论和机会集研究，同时也对我国数字平台企业的资源编排实践具有启示意义。