Abstract: This paper focuses on the demand-oriented technology transfer. By applying the theory of mass customization and its achievement examples, it analyzes the characteristics and core issues of mass customization of technology transfer.It proposes a theoretical model of mass customization of technology transfer. The case of technology transfer into mass customization is evidenced. This paper finds that the key links in the technology transfer mainly include obtaining common enterprise technical needs at low cost, analyzing common technical needs and compiling standardized technology packages. It should entrust the most suitable R&D organization to customize and develop standardized technologies, and synthesizing several standardized technologies into individualized technologies. In order to successfully implement the mass customization of technology transfer, technical experts and industry experts must participate in the whole process, and the participating enterprises and R&D teams must be trained in mass customization. And then,there must be a high-level professional organization for the technology transfer. They would be responsible for the management of the whole process of mass customization.

摘要： 本文重点研究需求导向的科技成果转化模式，通过应用大规模定制理论及其成果范例，分析了科技成果转化大规模定制的特点和核心问题，提出了科技成果大规模定制的理论模型，并以宝鸡科技成果转化大规模定制案例进行了佐证。本文发现，科技成果转化的关键环节主要包括低成本获取共性企业技术需求、解析共性技术需求并编制标准化技术包、委托最合适的研发组织定制开发标准化技术、把若干标准化技术合成为个性化的技术方案，要成功地实施科技成果转化的大规模定制，要有技术专家和产业专家全程参与、要对参与的企业和研发团队进行大规模定制的培训、要有高水平的专业化科技成果转化组织负责大规模定制全过程的管理。