关键词: 数字化技术, 数字创业, 数字平台, 数字创业生态, 机制设计

Abstract: The further embeddedness and integration of digital technology and entrepreneurship are reconstructing the industrial organization and the real economy in the digital era. The research field appears to privilege particular study of the new form of entrepreneurship theory and practice in the context of digital innovation. Our paper hopes to facilitate greater attention to the new trend and strategic approach of the digital entrepreneurship in China through offering a re-conceptualization of the role of digital technology during the initiative, implementing and benefiting stage of entrepreneurship, on the base of the comparison between the characteristic of the traditional and emerging entrepreneurship. Introducing phenomenon material and retrospecting a number of previous theoretic studies, the study finds that the digital platform with the ability of openness and generativity reduces the learning cost and eases the resource acquisition, thus the open governance model of the digital platform enables the dynamic formation of the heterogeneous entrepreneurial teams. With such massive and various users, two strategies are discussed to co-promote the cultivation and optimization of China's digital entrepreneurship ecosystem: 1) Improving the entrepreneurs’ core capabilities; 2) Configurating the appropriate institutional environmental dynamically and prospectively by the policy makers.