Abstract: Growth in firms’ competition has become increasingly dependent of organizational knowledge. It is necessary for enterprises to obtain sustainable competition advantages by promoting knowledge transfer performance. The modularization helps knowledge transfer performance by service modularization achieving efficient division and combination of knowledge. Set the service modularization as intermediary variable, construct the function mechanism theoretical analysis framework of knowledge stickiness on knowledge transfer performance. Adopt the hierarchical regression analysis to carry out empirical analysis of the established theoretical analysis framework. The results show that knowledge stickiness has a direct U-shaped effect on knowledge transfer performance, knowledge stickiness has a direct U-shaped effect on module autonomy, knowledge stickiness has a direct U-shaped effect on interface standardization, there is a significantly direct promoting effect from module autonomy and interface standardization to knowledge transfer performance, the module autonomy and interface standardization serves as a partially intermediary variable in the impaction between knowledge stickiness and knowledge transfer performance. Research will be conductive to improve service modularization and promote knowledge transfer performance.

摘要： 企业竞争力的增强越来越依赖于所拥有的知识，知识转移绩效是保持企业竞争优势的关键所在。服务模块化通过推动企业内知识实现高效分工、组合，促进企业的知识转移活动。以服务模块化为中介变量，构建知识粘性对知识转移绩效作用机制的概念模型，使用层次回归模型对概念模型进行实证分析。实证结果表明：知识粘性对知识转移绩效有正U影响；知识粘性对服务模块自律性和界面标准化有正U影响；服务模块自律性和界面标准化对知识转移绩效有正向影响；服务模块自律性和界面标准化在知识粘性与知识转移绩效关系间起部分中介作用。研究结论有助于完善服务模块化，提高知识转移绩效。

关键词: 知识粘性, 服务模块化, 知识转移绩效, Keywords: knowledge stickiness, service modularization, knowledge transfer performance