关键词: 定性研究 , 跨学科交叉研究 , 旅游研究 , 定量研究 , 研究方法 , qualitative research, inter disciplinary research, tourism research, quantitative research, research methodology

Abstract: The theory of inter disciplinary research methodology is becoming more important than anytime with the fast development of Application research of multi-disciplinary. This paper discusses the details of data, data collection and data analysis of qualitative method and quantitative method, and a brief summary of research paradigm which makes them clearer. To sum up, the qualitative method and quantitative method improve together the progress of understanding and researching better.