关键词: 水平集体主义, 垂直集体主义, 团队性质, 创新需求氛围, 个体创新, horizontal collectivism, vertical collectivism, types of teams, creativity requirement climate, creativity

Abstract: As East Asia counties (e.g. Korea, Japan, and China) have developed rapidly, individual creativity provides critical contribution to the economic increase. However, previous Western studies using temporary teams demonstrated that collectivism hampers individual creativity. Considering east countries are usually labeled as collectivism culture, we doubt if collectivism value indeed is an obstacle to creativity. We developed two studies to examine the relationship between collectivism and creativity in China. Specifically, studies explored the effects of horizontal collectivism and vertical collectivism on individual creativity using two types of team, considering the moderating effects of team creativity requirements climate. The results show that the relationship between collectivism and creativity is affected by the type of teams and team creativity requirements climate: horizontal collectivism indeed hampers individual creativity in temporary teams; however, vertical collectivism has positive relationship with individual creativity in stable teams, and vertical collectivism is more positively related to individual creativity when creativity requirement climate is high. These findings implicate that managers should encourage members' creative behavior as well as clearly deliver creativity requirements.