Abstract: The innovation cluster area integrates a large number of innovation subjects, and provides an excellent network of innovation resources for technology entrepreneurship. This paper explored the mechanism by which technology start-ups’ resource heterogeneity promoting network routine established, and further acquiring network resources. The moderating effects of innovation cluster have also been tested. On the basis of the related literature, the proposed theoretical hypotheses’ model was empirical tested by means of a questionnaire survey conducted on 417 start-ups and Multiple Linear Regression．The results indicated that, in the three dimensions of resource heterogeneity, scarcity and imitating difficulty significantly affect the network routine establishment. Network routine has showed different effects on acquiring results of different type resources. The tacit understanding in cognitive and action levels obviously improved the efficiency of knowledge capital acquisition, but not for asset resources. The innovation cluster effects positively moderated the relationship between "resource heterogeneity – network routine establishment - knowledge resource acquisition".

摘要： 创新集聚区域集成了大量的创新主体，为技术创业提供了优良的创新资源网络。文章主要探索创业企业自身的资源异质性促进网络惯例建立，并获取外部网络资源的机理，以及创新集聚效应的调节作用。在梳理相关文献的基础上提出理论假设，运用多元回归分析等方法，对417家创业企业的调研数据进行实证检验。结果表明，资源异质性的三个维度中，稀缺性与难以模仿性对网络惯例建立具有显著促进作用。同时，网络惯例对不同类型资源的获取结果存在差异性影响，认知和行动层面的默契性明显提高了对知识资源的获取效率，但对资产资源没有帮助。创新集聚效应在“资源异质性——网络惯例——知识资源获取”的关系中具有正向调节作用。